Simply put, a business strategy is a peek into the future. It sets business goals, identifies the key principles and metrics that measure progress, and outlines the steps of how the business will achieve its goals. Some business strategies are complicated, while others are as simple as one sentence that says,"make more money." Regardless of how comprehensive, or not, your strategy is, having one is important because it serves as a guide for your business's day-to-day operations, predicts future trends and opportunities, conveys vision and direction, identifies competitive advantage, and sets you up for success.
If you would like to learn more about how to create a winning business strategy, scroll down and find more resources below.
5 Books About Business Strategy
1. HBR's 10 Must Reads On Strategy
2. Love as a Business Strategy: Resilience, Belonging & Success
3. The Seven Figure Agency Roadmap: How to Build a Million Dollar Digital Marketing Agency
4. Your Next Five Moves: Master the Art of Business Strategy
5. Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
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